MEET ASHLEY SHAW >>  Senior Marketing Manager


Bachelors in Journalism
University of Central Florida


email Ashley

Daytona Beach, FL

"Teamwork makes the dreamwork!."

Enthusiasm, creativity and a good backup plan.

Ashley is an experienced professional services marketer with 17 years of professional experience, of which 15 years have been in the architecture, engineering and construction (A/E/C) industry. In that time, she has played a key role in more than $1B worth of pursuits won. Before entering the AEC industry, Ashley worked as a beat writer for the Central Florida Future, an Editorial Assistant and Contributing Writer for Orlando Magazine and a contributing writer for Where® Visitor Publications.


Ashley’s professional development and A/E/C community engagement extend beyond the office. She is a member and former Board member of the Central Florida Chapter of the Society of Marketing Professional Services (SMPS). She is also a member of WTS International’s Central Florida Chapter and a former mentor for the UCF LEAD Scholars Program.


She is an alumna of the University of Central Florida where she majored in Journalism and minored in Business Administration. She has been a proud member of Zeta Phi Beta Sorority, Incorporated since 2005. During her time at UCF, she was a four-year member of Marching Knights’ Starlet Knights Colorguard, president of the John T. Washington Honor Society, a researcher in the Ronald E. McNair Scholars Program, founding member of the National Association of Black Journalists—UCF Chapter and member of Alpha Phi Omega National Service Fraternity.


When she’s not working, she’s seeking adventures with her husband and son, listening to good music, reading, weight training, or concocting plans to combat Murphy’s Law.